Dale's Entertainment Corner

Want to drive your bloke crazy? just wear red, ladies.A new study has found that women in red are regarded as better looking and more desirable to men-in fact thisis driven by nothing butprimal instincts that associate the colour with sex.According to lead researchers prof Andre Elliot ,the study aims to provide hard evidence of "Society's enduring love affair with red".Despite the effects ,the men also insisted colour played little role in their choices which would suggest they were unaware of the power of red.The study has been published in the latest edition of the 'Jounal of personality and social psychology.